“Because fashion is so indicative of the political and social climate in which we live, what we wear will always be a symbol of our environment”
Alexander McQueen, 2002
“This is not about the new colour for spring. It’s actually about the new direction of our industry”
Stella McCartney, 2007
What is ethical fashion?
Ethical Fashion has emerged as an umbrella term to describe a whole range of processes including design, production, retail, and purchasing which aim to transform the environmental and social standards in the fashion industry. It addresses issues such as working conditions, exploitation, fair trade, sustainable production, animal welfare and means increased knowledge of the supply chain, growing transparency and accountability.
What YVIAN does?
At YVIAN we recognise the global interconnectedness of our world and believe that working towards social and environmental justice is one of the defining challenges of our time. We also recognise the potential of the fashion industry to change lives and promote development.